Clients
BRIEF:When Elly-Ann Pritchard sold the NZ Ceroc business and agreed to become the Auckland Central Ceroc franchisee she needed her own site and she needed it in a hurry. She also wanted the site to have the look of the Ceroc Championship site, be useful to her many Auckland Central clients, be recognisable as part of the NZ Ceroc network, and be a vehicle to attract wedding dance and ballroom dance business.
SOLUTION: With the blessing of the new franshisor, we created a new Dance Company website that featured Ceroc Auckland Central as the central service but also profiled Elly’s other dance services.
OUTCOME: A website that is proving useful to Elly’s existing clientelle and to newcomers to dance in Auckland.
Filed under Branding, CMS websites, Optimization, Web design
BRIEF: To create a reasonably priced, stylish website on a very tight deadline.
SOLUTION: We adopted a minimalist design with lots of white space to showcase Tash clark’s architectural and interior design projects, and built the website using WordPress to make it easy for her to add future content herself.
OUTCOME: A user-friendly website that reinforces Tash’s branding, completed on a fixed price basis within 2 weeks.
Filed under CMS websites, Web design

business card design
BRIEF: To come up with a whole branding package to launch chocolateBrown Interior Styling; including logo, business card, letterhead, invoices and a website that would be easy to add to, as new projects are completed.
SOLUTION: We came up with a torn wrapper design for the logo and used it to frame the website content. We used WordPress to create a portfolio style website that makes it easy to include images into different categories in one easy step.
OUTCOME: A cohesive brand image, a bold portfolio website that is very easy to manage and a very happy client.
Filed under Branding, Business cards, CMS websites, Graphic Design, Web design
SOLUTION: We set up a WordPress content management system, using the Twenty Eleven theme, dropped in the content, added a contact form, optimised the website for search engines and made some small design customisations to reinforce their new branding.
OUTCOME: A simple, distinctive and attractive website, for under $500 and published within a few days. Our happy clients are delighted to be able to add new content and images themselves.
Filed under CMS websites
BRIEF: To design a catalogue, flyer and poster to advertise and give an insight into this unique exhibition, where 55 artists exchange a work and sell a work.
SOLUTION: We came up with a bold design that used arrows in the main graphic, and then extended the idea into the layout to include one work by each of the 55 artists.
OUTCOME: Strong design that captures the ‘exchange’ concept of the exhibition.
Filed under Graphic Design
BRIEF: To replace an old website with a new one that would be inexpensive to set up, maintainable in-house by the association, be more contemporary and have the flexibility to be expanded by adding new content and features.
SOLUTION: We built an easy-to-administer WordPress content management system, using artwork already owned by the association and standard WordPress features.
OUTCOME: A very affordable website that meets the association’s requirements.
Filed under CMS websites
BRIEF: To develop a website for a new alumni association as a tool to generate interest in the association and to promote its events.
SOLUTION: We built a bog standard, easy to administer WordPress content management system, featuring a news blog, events calendar, linked enewsletter and galleries.
OUTCOME: It’s only just gone public, and has been well received.
Filed under CMS websites, Hosting, Website maintenance
BRIEF: To build a new website that would be easy to update in-house, optimised for search engine rankings and built to the design specifications provided.
SOLUTION: We built a content management system website using WordPress, customising every page to feature a different background image, page background, and navigation colours as well as customised scrollbars in different colours. Keywords and descriptions have been carefully crafted individually for each page for search engine optomisation.
OUTCOME: A content management system website which is very easy to maintain.
Filed under CMS websites, Optimization
BRIEF: To develop a new website to promote the Ceroc National Championships and provide a facility for on-line entries.
SOLUTION: We used a WordPress content management system incorporating secure forms for championship entries and spectator ticket purchases, to develop a website that is easy to administer.
OUTCOME: A website that has proven very effective in attracting entries to the event and facilitating the substantial administration involved.
Filed under CMS websites, Online stores, Web design, Website maintenance
BRIEF: To build a new website to the specifications of the design template which was provided, and to optimise for search engine rankings.
SOLUTION: We built a content management system website, with keywords and crafted descriptions.
OUTCOME: A content management system website appearing on the first page of Google and other search engines.
Filed under CMS websites, Optimization
BRIEF: To redesign and rebuild build a poorly performing website and to optimise the content and bring the site to the first page of Google.
SOLUTION: We came up with a more contemporary design and rebuilt the website with carefully crafted copy for optimisation.
OUTCOME: A very happy customer with regular new business now coming through the website.
Filed under CMS websites, Optimization
BRIEF: To replace an existing site with a content management system incorporating most of the original design concepts, but reconfigured for search engine optimisation and for site maintenance flexibility.
SOLUTION: We structured the new site with many additional pages, created a subtle animation to liven it up, and utilised widgets, custom fields and free WordPress plug-ins to provide the required functionality.
OUTCOME: A website that is now easily updated in-house and that enjoys top search rankings for most of its keywords and phrases.


Filed under Animations, CMS websites, Optimization

logo and business card design
BRIEF: To design a logo for business cards/tags, and to design and build an easy-to-edit, and iPad-and-iPhone-compatible website to showcase Magnifiscent Flowers.
SOLUTION: We designed a distinctive tag for use for all the businesses’ stationery and adopted it as a design feature for the website.
OUTCOME: Clients can easily view examples of MagnifiScent Flowers, and Kirsten has an effective and easily maintainable website.
Filed under Branding, CMS websites, Logo design, Web design
BRIEF: To replace an ineffective website with a content management system incorporating a calendar, on-line store, videos, photo gallery, newsletter, private members’ area and many other features; then optimise the site and lift it’s search rankings to page one for target key words.
SOLUTION: We created a highly functional site that is dancing it’s way to the top of the search rankings.
OUTCOME: A website that it is proving really effective.
Filed under CMS websites, Online stores, Optimization, Website maintenance
Brief: To develop a website for Belinda to promote her “No One You Know” designer homeware label to the world.
Solution: Belinda built the site as a reference point for the media, retailers and customers in the USA, Europe, Australia and New Zealand. As well as generating interest in her designs and products, requests flowed for her to design and build websites, and this became the seed for the Design Web business.
Outcome: Mission more than accomplished.

logo design

product design, photography and retouching
Filed under Branding, Business cards, HTML websites, Logo design, Optimization, Web design
Brief: To extend a one page website containing only contact details, to a site highlighting the business’s top-end positioning.
Solution: We created a site with class and subtlety in mind, referring to the quality of clientele and including pricing and other relevant information.
Outcome: Prospective clients who visit the website are now contacting for appointments, with a clear understanding about pricing and quality of service before they call.
Filed under HTML websites, Web design
Brief: To carry out an optimisation review of Crackerjack’s stylish event management website and recommend changes to improve search engine rankings and improve traffic.
Solution: We identified many changes that were likely to be effective, then worked within agreed budget parameters to implement those we agreed should be prioritised.
Outcome: Significant improvements in search and traffic performance.
Filed under Optimization

car magnet design
Brief: To develop and implement initiatives to grow Nathan’s business.
Solution: We designed and built a new optimised website with copy drafted around prospective search keywords. We created new business cards, and advertisements to help drive people to the website.
Outcome: The conversion of enquiries to jobs has been so successful that newspaper advertising was able to be discontinued.

business card design
Filed under Branding, Business cards, CMS websites, Logo design, Optimization, Signage, Web design















































