Optimization
BRIEF: To build a new website that would be easy to update in-house, optimised for search engine rankings and built to the design specifications provided.
SOLUTION: We built a content management system website using WordPress, customising every page to feature a different background image, page background, and navigation colours as well as customised scrollbars in different colours. Keywords and descriptions have been carefully crafted individually for each page for search engine optomisation.
OUTCOME: A content management system website which is very easy to maintain.
Filed under CMS websites, Optimization
BRIEF: To build a new website to the specifications of the design template which was provided, and to optimise for search engine rankings.
SOLUTION: We built a content management system website, with keywords and crafted descriptions.
OUTCOME: A content management system website appearing on the first page of Google and other search engines.
Filed under CMS websites, Optimization
BRIEF: To redesign and rebuild build a poorly performing website and to optimise the content and bring the site to the first page of Google.
SOLUTION: We came up with a more contemporary design and rebuilt the website with carefully crafted copy for optimisation.
OUTCOME: A very happy customer with regular new business now coming through the website.
Filed under CMS websites, Optimization
BRIEF: To replace an existing site with a content management system incorporating most of the original design concepts, but reconfigured for search engine optimisation and for site maintenance flexibility.
SOLUTION: We structured the new site with many additional pages, created a subtle animation to liven it up, and utilised widgets, custom fields and free WordPress plug-ins to provide the required functionality.
OUTCOME: A website that is now easily updated in-house and that enjoys top search rankings for most of its keywords and phrases.


Filed under Animations, CMS websites, Optimization
BRIEF: To replace an ineffective website with a content management system incorporating a calendar, on-line store, videos, photo gallery, newsletter, private members’ area and many other features; then optimise the site and lift it’s search rankings to page one for target key words.
SOLUTION: We created a highly functional site that is dancing it’s way to the top of the search rankings.
OUTCOME: A website that it is proving really effective.
Filed under CMS websites, Online stores, Optimization, Website maintenance
Brief: To develop a website for Belinda to promote her “No One You Know” designer homeware label to the world.
Solution: Belinda built the site as a reference point for the media, retailers and customers in the USA, Europe, Australia and New Zealand. As well as generating interest in her designs and products, requests flowed for her to design and build websites, and this became the seed for the Design Web business.
Outcome: Mission more than accomplished.

logo design

product design, photography and retouching
Filed under Branding, Business cards, HTML websites, Logo design, Optimization, Web design
Brief: To carry out an optimisation review of Crackerjack’s stylish event management website and recommend changes to improve search engine rankings and improve traffic.
Solution: We identified many changes that were likely to be effective, then worked within agreed budget parameters to implement those we agreed should be prioritised.
Outcome: Significant improvements in search and traffic performance.
Filed under Optimization

car magnet design
Brief: To develop and implement initiatives to grow Nathan’s business.
Solution: We designed and built a new optimised website with copy drafted around prospective search keywords. We created new business cards, and advertisements to help drive people to the website.
Outcome: The conversion of enquiries to jobs has been so successful that newspaper advertising was able to be discontinued.

business card design
Filed under Branding, Business cards, CMS websites, Logo design, Optimization, Signage, Web design
Brief: To create a low-cost basic entry level website to promote services and bring in more clients quickly.
Solution: We created a simple but stylish single page site that features examples of the client’s quality work and provides all the relevant information at a glance. Keywords were carefully tailored for search engine rankings.
Outcome: Without any other marketing, the website had generated new clients within a week and new business continues to flow.

postcard and business card design

business card design
Filed under Branding, Business cards, HTML websites, Optimization, Web design
postcard photography and design
Brief: To generate more business.
Solution: We designed and built a new optimised website, with copy carefully written to include keywords that Number 71 clients might use in a search. We designed all of the branding, including signage, business cards and complimentary “Number 71″ postcards for guests and local distribution.
Outcome: Bookings have more than doubled.
outdoor sign
Filed under Branding, Business cards, HTML websites, Logo design, Optimization, Signage, Web design
Brief: To develop a website to promote Stu’s “Prohibition Big Band” and get gigs.
Solution: We included photo galleries and audio and video links to present the big band and associated jazz bands in action. We also took initiatives to optimise the site for search engine rankings and generate visitor traffic.
Outcome: A significant increase in gigs and confirmation that interest in jazz is certainly alive and well in Auckland.

business card design
Filed under Business cards, CMS websites, Hosting, Optimization, Web design, Website maintenance


















